Skip to product information
1 of 7
Zeta Beta TauOfficially licensed · Swiss quartz movement

The Royal

Zeta Beta Tau Watch

Regular price $749.00 USD
Regular price Sale price $749.00 USD
Sale Sold out
Shipping calculated at checkout.

Quantity
  • 5-jewel Swiss quartz movement
  • Patented UV-LED crest illumination
  • 20% of profits go to fraternity headquarters

Shipping & delivery

Orders are fulfilled from Florida. Shipping options and current delivery information are available on our Shipping & Returns page.

View shipping details

Returns

Review the current return conditions before sending anything back.

View return details

Repair & support

Tell our Florida-based team what is happening with your watch. The repair form collects information only and never asks for payment details.

Start a repair request

View full details

01 The meaning behind the watch

Not merch. Proof.

Brotherhood isn't given. It's earned. So is this.


The Zeta Beta Tau Watch is officially licensed and powered by a 5-jewel Swiss quartz movement, with an AAA hardened mineral crystal and the ZBT crest rendered with the precision the chapter deserves. A timepiece that carries the weight of what those letters actually mean.


Wear it at initiation. Pass it down when the time comes.


Officially licensed. 5-jewel Swiss quartz movement. $749.

Zeta Beta Tau Watch on Wrist – OMG Watch Co. Swiss-Made Fraternity Watch
Zeta Beta Tau · Zeta Beta Tau Watch

02 Signature technology

Press the button. Watch it change.

In daylight, the official crest commands the dial. Under the patented UV-LED illumination, colors fluoresce and phosphors glow. Once the light deactivates, an afterglow remains.

  • Patented UV-LED illumination
  • 11,000+ activations
  • 4-second intervals
  • 18-layer UV crystal coating
How the technology works
Zeta Beta Tau Watch Lume Glow – OMG Watch Co. Swiss-Made
UV-LED illumination

03 Product details

Built to be passed down.

Movement
Swiss quartz, 5-jewel
Battery life
Up to 5 years
Crystal
AAA mineral, 18-layer UV coating
Illumination
Patented UV-LED, 11,000+ activations
Caseback
Engraved, engravable
Licensing
Officially licensed

04 What the watch carries

You don't just wear it. You are recognized by it.

Initiation night. Graduation morning. The first handshake with the brothers who helped shape the years that followed. A watch that was there carries that memory forever.

  • 01Initiation and brotherhood
  • 02Graduation and commencement
  • 03Founders Day
  • 04Chapter officer installation
  • 05Brother-to-brother gifting
  • 06Passed down, when the time comes